Cheeky Mare Bar
The Cheeky Mare Bar is a vintage Rice Beaufort horse box trailer, converted to a fully equipped bar ready for all promotion and events. Her owners and staff are great fun and fantastic company, so it was only natural that their brief said: “Be inspired by the great Lucille Ball”. How very fitting considering Lucille portrayed a sense of cheeky, charm and good old-fashioned fun.
Fun, sun and gin.
I researched the 1950’s, ranging from typography, colours, fashion, and advertising. The final logo I created was an illustration I created using Adobe Illustrator and is of a stereotypical 1950’s lady enjoying a well-earned glass of ‘mummy’s medicine’, complimented with suitable typeface and colour scheme.
The roll out.
Once the logo was completed and universally ‘whoop whooped’ by the Cheeky Mares, I designed and organised the make-over of the horsebox livery, created staff T-shirts, drinks coasters, cups, bottles and all rounded off with a bright, fun-filled website.